LinkedIn B2B Advertising Mastery
LinkedIn is the ultimate platform for B2B advertising, offering unparalleled professional targeting capabilities. With our proven strategies, Brisbane businesses achieve 5x higher conversion rates compared to other social platforms for B2B campaigns.
Advanced B2B Targeting Strategies
Professional Targeting
Job Function Targeting
- • C-level executives and decision makers
- • Department heads and managers
- • Specific job titles and seniority levels
- • Years of experience ranges
Company Targeting
- • Industry and company size filters
- • Fortune 500 and growth companies
- • Geographic and location targeting
- • Technology stack and tools used
Account-Based Marketing (ABM)
LinkedIn's Matched Audiences feature enables precise ABM campaigns targeting specific companies and contact lists with personalized messaging.
Contact Targeting
Upload specific contact lists for precision targeting
Website Retargeting
Target visitors who engaged with your content
Lookalike Audiences
Find similar professionals to your best customers
High-Converting Campaign Types
Sponsored Content
Native advertising that appears in LinkedIn feeds with high engagement rates.
- • Single image ads for brand awareness
- • Video ads for thought leadership
- • Carousel ads for product showcases
- • Event ads for webinar promotion
Sponsored InMail
Direct messaging campaigns with personalized content delivery.
- • Personalized sales outreach
- • Event invitations and webinars
- • Content downloads and whitepapers
- • Meeting booking and consultations
Lead Gen Forms
Pre-filled forms that capture leads without leaving LinkedIn.
- • Auto-populated contact information
- • Custom questions for qualification
- • CRM integration for instant follow-up
- • Mobile-optimized form experience
Dynamic Ads
Personalized ads that adapt to each viewer's profile information.
- • Follower ads for company page growth
- • Spotlight ads for personalized offers
- • Job ads for recruitment campaigns
- • Content ads for engagement
Ready to Generate Quality B2B Leads?
Get expert LinkedIn B2B advertising management that delivers qualified prospects for your Brisbane business.